Part store, part music museum, part gig venue, the new Dr. Martens flagship is a hybrid concept sewn together with boot laces, speaker flex and safety pins.
The store at The Stables has been designed as an “experiential flagship,” with a smattering of Millennial-friendly features (including a GIF booth) and enough memorabilia to please music fans from any era.
Earlier this month, we told you that we would be once again sponsoring the innovation trail and awards at this year’s Retail Design Expo and Retail Digital Signage Expo, both held at London’s Olympia on 8th and 9th May.
Now, as the countdown begins, we can reveal the shortlist of retail innovations that will feature on the winners’ wall, with the overall winner announced on 8th May at 1pm.
Our very own Michael Artis is in SEAT magazine discussing what it takes to deliver a pitch perfect experience for fans. SEAT Global Magazine is focused on sport and entertainment industry practitioners sharing best practices, lessons learned, case studies, technology insights, leadership strategies & news. Have a read of the article here: https://twitter.com/2020tweets/status/849662494872412160
As the world’s largest ever Lego store, the Leicester Square flagship has hosted expectant queues of tourists and enthusiasts since first opening its doors in November. We went along to see how the new store is settling in.