Karstadt- Store of the Week
In September 2013 Karstadt celebrated the completion of their new store concept.
John Ryan of Retail Week & Drapers visited the store and interviewed Andrew Jennings, CEO of Karstadt. He dedicated his ‘Store of the Week’ to Karstadt.
See his article and photos HERE
The full case study and pictures by 20.20 can be seen HERE
‘Feel London’ is Karstadt’s current campaign which celebrates all their new British brands and we really felt at home with all the Britshness going on, such as mini sandwiches, Pimms, British flags and red phone boxes! As you can see in the photographs below, the launch party was a huge success.
Paparazzi shooting the celebs on the ‘blue’ carpet
Guests rushing to get in to join the celebrations
Dita Von Teese shows off her new lingerie collection
Britishness is celebrated through outfits in the young trend cube on the first floor