Monthly Archives: July 2017

Ascot

Truth When Ascot challenged us to replace 14 hospitality boxes with a premium lounge restaurant to help their Grandstand realise its full commercial potential, we recognised that guests were often more excited by the ceremony of a day at the races than the sport itself. The success of this space would rely on truly re-engaging […]

The Workshop

Truth As the force behind some of the world’s best-loved gaming and entertainment platforms, The Workshop needed to articulate a culture that would inspire and align an international team of coders and creatives. They asked us to redefine their brand proposition and develop an identity that would represent their craftsman’s approach to technology.   Change […]

Branding with Pride

Pride season is in full swing, and I can’t help but think – is it just me, or is everyone much more ‘proud’ this year? Maybe it’s because my Instagram was full of the World Pride party in Madrid which ended last weekend – but I think there’s more to it. More and more brands […]