Customer Experience – Week 23

This week in retail, Superdrug launches a mobile network in partnership with Three; and Obsess explore the possibility of 3D online shopping experiences.

In leisure, a ride-sharing app becomes a convenience retail outlet, offering passengers snacks and treats on the go.

We hope these insights inspire your business to think differently about your own customer experiences.

Retail Stories

Superdrug announces a mobile network for its Health & Beautycard loyalty scheme customers. Link.

New online virtual shopping platform Obsess is set to revolutionise online shopping with browsing based on discovery, not search terms. Link.

H&M announce a new brand driven by online influencers to diversify their fashion offer. Link.

Westfield imagines a shopping city of the future: Destination 2028. Link.

Leisure Stories

Ride-hailing firm Grab has teamed up with Cargo to provide its riders with food, phone chargers, cosmetics and more. Link.

Snickers creates an escape-the-room brand activation experience in New York. Link.

A James Bond cinematic installation is opening in the mountains of Sölden, inspired by a villain’s lair. Link.


65% of consumers would welcome price changes throughout the day if a product was approaching its sell-by date. Link.

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